Promotion/Marketing

U.S. Potato Board combines marketing departments

The U.S. Potato Board has combined its domestic and international marketing departments into one department. John Toaspern, the Denver-based board’s vice president for international marketing, will become chief marketing officer and head the new department, according to a USPB news release. The new structure will go into effect July 1. The board’s administrative committee approved it Jan. 10. More

Categories: Promotion/Marketing