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UK: Potato crop forecasting tool goes online

A crop forecasting tool that helps retailers to more accurately plan promotions on fresh potatoes and maximise sales is being taken online in a bid to encourage wider industry use. The system analyses weather data, potato leaf cover and samples of potatoes dug up in the field to forecast crop yields and pinpoint the best time to harvest to maximise the commercial value of the crop. Plant science specialist NIAB claims the tool, developed over the past decade, can help retailers plan their promotions more effectively by providing them with more precise estimates on crop volume and potato size. More

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