US Potato board gets aggressive on health messages

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COLORADO SPRINGS, Colo. — The U.S. Potato Board isn’t shy about raising the topic: Are potatoes a fattening worthless starch with empty calories That question is displayed prominently on the group’s website, and while the site demonstrates why that’s far from the truth, the board continues to fight that perception. It’s one of the main goals that domestic marketing manager Meredith Myers has this year, and it’s an issue discussed at the board’s 2014 annual meeting March 10-13 at the Broadmoor Hotel.”

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