Yield monitoring: Once you give it a try, you’ll never look back

If anything is going to convince a grower to give a new technology a try, it’s positive feedback from other growers. So consider this: in all my years working with producers, I have never yet had a single customer who, after seeing their yield monitoring data for the first time, said: ‘That’s not interesting. I don’t need to see any more.’ Growers always want to see more because yield maps are instantly and immediately informative. Yield monitoring is the simplest, most effective way to fine tune potato field management, providing a report card for the year just completed and a guidebook for the year to come. While some producers still imagine that monitoring technology must be intimidating and overwhelming, those who give it a try quickly realise it is built to be user-friendly and pays itself back, on average, in less than two years. More