UK: Tesco to fund environmentally-friendly technology to help potato growers

Tesco has announced its involvement in a project to help East Anglian potato growers protect the soil on their farms and the wildlife in surrounding waterways. The project, which Tesco is running with the Broads Authority, is designed to improve farmers’ yields and protect the environment. It is aimed at limiting the amount of top run-off from producers’ fields, which can harm wildlife in nearby rivers and remove valuable nutrients from the soil. In East Anglia the need to protect the environment is particularly great because many of the rivers in the area flow into the Norfolk Broads – a large network of lakes and rivers that host a huge diversity of rare species. One example of new technology to protect the soil is the so-called ‘Wonder Wheel’, which the retailer has funded to make parts of the field, such as where the tractor drives, more water-retentive. More