Belgian chip maker Roger and Roger invests $12m into Croky plant

Snack manufacturer Roger & Roger – known for its chips – has invested USD $12 million into its Croky plant. The investment will allow the company to push forward with more gluten-free options. More than USD $12 million is planned to be invested this year to grow the chip business in Mouscron. Roger & Roger, better known under its trademark Croky bought from a British consortium in 2004. The company in Mouscron says it holds a market share of 37%, of which 25% through “Private Label” brands and the rest through Croky. Roger & Roger achieved a turnover of 120 million euros last year. 90% Of its revenues come from exports to key countries such as the Netherlands, Denmark and Finland. More