All latest monthly News, Consumers, Events, Fresh/ Table, North America, Organizations in the News, Promotion/Marketing, Retail, Trade/Markets/Prices

Idaho Potato Commission doubles up to push message at event

The Produce News reports that when Idaho Potato Commission representatives encounter customers for their product at the Produce Marketing Association Fresh Summit, they have a singular message: continue to stock and promote Idaho potatoes as the premium potato in the category.

The trade commodity group uses multiple vehicles to hammer home this message. The organization will have a large booth on the show floor and it also sponsors and mans the Refresh Lounge, where it can sample Idaho potato recipes and give industry folks a closer look at IPC’s ongoing and new potato promotion programs.

Seth Pemsler, vice president of retail and internationalfor IPC, said that the commission will be well represented at Fresh Summit with staff and agency personnal as well as growers and shippers.

Full report in The Produce News here

Promote your company and services on Potato News Today!

Lukie Pieterse, Editor and Publisher

lukie5555@gmail.com
Connect with me on LinkedIn
Follow me on Twitter
Visit Potato News Today on Facebook
Find us on Tumblr

Haith

Tomra Food

Volm Companies

Sun Chemical Corp

Parkland Potato Varieties

Greentronics

Loyal readers from around the world – thank you for visiting Potato News Today! Stats below…

  • 544,197

Receive news in your inbox daily

We will mail you breaking news!

Archive of monthly posts